With the global economy struggling, the long-held norms of the world of Swiss watches are changing in real-time before our very eyes. Anyone who is anyone that has an interest in Swiss watches is familiar with the Baselworld Watch and Jewelry Show, which is a trade show of the international watch and jewelry industry organized Read more about The End of Baselworld?[…]
In early February, Rolex announced their sponsorship of the 89th Academy Awards, which aired on Sunday, February 26th. In celebration of the brand’s historical legacy of appearing on the big screen, Rolex aired a 1-minute montage entitled “Celebrating Cinema” showcasing their watches appearing in memorable movie moments. Interestingly enough, these actors were not paid to Read more about ROLEX at the Academy Awards, 2017[…]